Free Tool

Amazon ACoS Calculator

Find your maximum ACoS before losing money on ad spend. Set profitable Amazon advertising targets in seconds.

Break-even ACoS Calculator

Find your maximum ACoS before you lose money on ad spend.

Gross Margin

$10

Break-even ACoS

33.3%

Recommended Target

23.3%

How It Works

Simple inputs, powerful insights

The Formula

Break-even ACoS = (Margin / Price) x 100

Where Margin = Product Price - COGS - Amazon Fees

Example

  • Product Price:$30.00
  • COGS:$12.00
  • Amazon Fees:$8.00
  • Gross Margin:$10.00
  • Break-even ACoS:33.3%

Why Calculate Your Break-even ACoS?

Understanding your break-even point is crucial for profitable Amazon advertising

Set Profitable Targets

Know exactly what ACoS to aim for to maintain profitability on every sale

Protect Your Margins

Avoid overspending on ads that eat into your profit margins

Scale With Confidence

Make data-driven decisions to scale your Amazon advertising profitably

Need Help Optimizing Your Amazon PPC?

Our Amazon advertising experts can help you achieve profitable ACoS targets and scale your sales.